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CRM Marketing Specialist

OmrådeStockholm
Publicerad2024-12-09
Ansök senastÖppet tills vidare

Om jobbet

Join our global force of 500+ innovators, blending the latest in tech with the greatest in soundtracking, from our Stockholm HQ to offices in London, New York, Los Angeles, Berlin, Oslo, and Seoul. We're an industry leader with a startup mentality. We take what we do seriously, but we don't take ourselves too seriously. Creating and collaborating to transform the sound of streaming, content, and culture. Come join us-and let the world feel your work.

We are now looking for aCRM Marketing Specialistto play an important role in the growth journey of CRM marketing at Epidemic Sound. You'll report to the CRM Lifecycle Manager.

Job Summary:

As a CRM Marketing Specialist, you will play a crucial role in supporting the CRM team's efforts to achieve key performance indicators and strategic goals. You will contribute to the development and execution of impactful marketing strategies, ensuring projects are implemented effectively to optimize internal processes, elevate business KPIs, and enhance the overall customer experience.

Key Responsibilities but are not limited to:
  • Basic project management; including planning, implementing, documenting, tracking, and analyzing the performance of email marketing journeys, campaigns, experiments, and one-off initiatives such as product updates, surveys, and engagement campaigns
  • Constantly improve and optimize existing journeys using data and A/B testing to ensure messaging, timing, and segmentation are relevant and as impactful as possible
  • Being the advocate of our customers by developing a deep understanding of our customer's needs, challenges, and aspirations as content creators
  • Contribute to team OKRs to ensure initiatives, processes, and programs are achieved.
  • Stay up to date with trends and best practices within the field.

Requirements
  • Basic understanding of customer journeys and how to utilize CRM channels such as email, push notifications, and in-app messages.
  • Knowledge of B2B marketing strategies, including lead nurturing, sales enablement, and understanding the unique needs of B2B customers.
  • Analytical mindset with a strong focus on working with data to track performance, optimize campaigns, and inform decision-making.
  • Familiarity with segmentation, messaging, and A/B testing to enhance campaign effectiveness and relevance, with a particular emphasis on B2B customer journeys.
  • Ability to plan, implement, document, track, and analyze CRM initiatives and campaigns.
  • Ability to think commercially and identify opportunities to optimize metrics, enhance performance, and achieve business goals in both B2C and B2B contexts.
  • Understanding of CRM tools and email marketing platforms, with basic knowledge of HTML and CSS being a plus.

Equal opportunity employer

We believe that bringing people together from different backgrounds, experiences and perspectives makes for a healthy workplace, a more successful business and a better world. We value diversity and encourage everyone to come and soundtrack the world with us.

Application

Ready to make the world feel your work? Please apply, in English, by clicking the link "interested" below.

Epidemic Sound AB

FöretagEpidemic Sound AB
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